How To Play Movie In Powerpoint! Warner Bros. has announced that it'll be offering some select movies on Facebook along with the first movie being offered online to Facebook users will be 'The Dark Knight.' It marks the beginning of collaboration involving the powerful arena of social media and also the cinema.
The viewers will likely be able to hire movies for 48 hours and watch it on the site for $3.
New offering by Warner Bros. for Facebook users
Warner Bros. has launched the application form which allows Facebok users to rent and watch movies on Facebook.
Though movies are actually regularly promoted on Facebook but were never streamed on this site. The release of 'The Dark Knight' will be a test for that potential of the social media.
Thomas Gewecke, president, digital distribution, Warner Brothers, said, 'We think this is the new frontier for making out films available. We're going directly to individuals who are already self-identifying fans.'
With over 600 million users worldwide, Facebook will be the obvious choice. Comscore, an Internet marketing research firm has announced that Facebook is America's second popular website.
Though movies have been regularly promoted on Facebook but were never streamed on this web site. The release of 'The Dark Night' will be a test for the potential of the social networking.
Warner Bros. decided to make a debut on the facebook with all the second Batman Movie of director Christopher Nolan because it is already preferred among the viewers and has greater than 3 million registered fans.
The fee of $3 will be the same as the rent charged by studios on Amazon.com and iTunes of Apple.
Warner Bros is also looking forward to the additional advantages a social network site provides like whenever a user watches a show on Facebook it will probably be promoted to all or any the friends of that user.
Facebook enters the highly competitive market
Faceboook will probably face competition from Apple, Netflix and YouTube.
Camscore figures demonstrated that it was utilised by 42 million users in January for uploading and streaming videos.
Facebook's us president, Mark Zuckerberg has always wanted to allow all type of activities towards the users on his site like sending e-mails, getting referrals, and watching videos.
Other studios are required to follow suit and so are just waiting for the response Warner Bros. gets from the initiative. Warner Bros. has additionally announced that it will be offering more titles soon to Facebook users.
The revenue from DVD's and Blue Ray discs is consistently falling though the online business keeps growing at a steady pace.
Netflex shares fell by six percent following the news came on Tuesday.
Ingrid Chung, an analyst with Goldman Sachs said, 'Facebook represents a brand new potential entrant that few inside investment community were focused on prior to this announcement.'
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